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Digital Marketing Analyst

Location: Kochi, Kerala
Employment Type: Full Time
Relevant Experience: 2+ years

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Profile overview

We are seeking a versatile Digital Marketing Analyst with 2+ years of experience to support our digital marketing team. The ideal candidate will drive SEO, analytics, and paid campaign optimization efforts using tools such as GA4, Google Search Console, and various SEO platforms. This role requires a blend of technical expertise, data-driven decision-making, and a logical approach to problem-solving, helping to enhance our online presence and optimize campaign performance.

 Responsibilities:

  • Analyze and monitor SEO performance through GA4, Google Search Console, and other SEO tools to identify trends, troubleshoot issues, and recommend optimizations.
  • Conduct keyword research, backlink analysis, and competitor research to inform SEO and PPC strategies.
  • Set up, track, and optimize digital marketing campaigns on Google Ads, Meta Ads, social media, and email platforms, maximizing reach and ROI.
  • Develop performance reports and insights on organic, paid, and social media campaigns, highlighting areas for improvement.
  • Troubleshoot analytics and SEO issues, including crawl errors, indexing issues, and campaign tracking, ensuring accurate data collection and reporting.
  • Support the setup, testing, and refinement of digital marketing campaigns across channels to ensure accuracy and effectiveness.

Qualification, Experience, and Skills Required:

  • Proficiency in GA4, Google Search Console, and SEO tools (e.g., SEMrush, Ahrefs, Moz) for performance analysis and troubleshooting.

  • Strong understanding of SEO principles, including on-page, off-page, and technical SEO, as well as digital ad platforms (Google Ads, social media ads).

  • Analytical thinking and problem-solving abilities, with the capacity to identify patterns, diagnose issues, and provide data-driven solutions.

  • Excellent written and verbal communication skills for presenting findings and collaborating with team members.

  • Educational Qualifications: B.Tech, MCA, MBA

     Be a part of the winning team!
    Come work alongside some of the most talented minds in the engineering industry. Beyond providing competitive salaries, we encourage a community of young talented engineers to pursue a career in their fields of specialization. If you are driven to create a better and more successful career for yourself in core engineering fields, then this is the right place for you.

     

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      PRIVACY POLICY

      Introduction

      Advenser (“us”, “we”, or “our”) operates www.advenser.com (hereinafter referred to as “Service”). Our Privacy Policy governs your visit to www.advenser.com, and explains how we collect, safeguard and disclose information that results from your use of our Service. We use your data to provide and improve Service. By using Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions. Our Terms and Conditions (“Terms”) govern all use of our Service and together with the Privacy Policy constitutes your agreement with us (“agreement”).

      Definitions

      • SERVICE means the www.advenser.com website operated by Advenser.

      • PERSONAL DATA means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

      • USAGE DATA is data collected automatically either generated by the use of Service or from Service infrastructure itself (for example, the duration of a page visit).

      • COOKIES are small files stored on your device (computer or mobile device).

      • DATA CONTROLLER means a natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your data.

      • DATA PROCESSORS (OR SERVICE PROVIDERS) means any natural or legal person who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.

      • DATA SUBJECT is any living individual who is the subject of Personal Data.

      • THE USER is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

      Information Collection and Use

      We collect several different types of information for various purposes to provide and improve our Service to you.

      Types of Data Collected

      Personal Data

      While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

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      • First name and last name

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      • Cookies and Usage Data

      We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link.

      Usage Data

      We may also collect information that your browser sends whenever you visit our Service or when you access Service by or through any device (“Usage Data”).

      This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

      When you access Service with a device, this Usage Data may include information such as the type of device you use, your device unique ID, the IP address of your device, your device operating system, the type of Internet browser you use, unique device identifiers and other diagnostic data.

      Location Data

      We may use and store information about your location if you give us permission to do so (“Location Data”). We use this data to provide features of our Service, to improve and customize our Service.

      You can enable or disable location services when you use our Service at any time by way of your device settings.

      Tracking Cookies Data

      We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.

      Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service.

      Changes to This Privacy Policy

      We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

      We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update “effective date” at the top of this Privacy Policy.

      You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

      Contact Us

      If you have any questions about this Privacy Policy, please contact us by email: [email protected].

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